HomeMy WebLinkAbout1990-05-08 - AGENDA REPORTS - BUS SHELTER PGM (2)NEW BUSINESS
DATE: May.8, 1990
SUBJECT: BUS SHELTER
DEPARTMENT: Public Works
BACKGROUND
AGENDA REPORT
City Manager Approval
Item to be presented by:
John E. Medina
On. July 11, 1989, the Council approved a "phase-out program" of privately owned
bus benches to be replaced with either.City owned bus benches or bus shelters.
At that time, there was a proliferation of privately owned bus benches
throughout the City. The .City had received complaints from citizens regarding
the random placement, excessive number, and improperly, maintained bus benches.
In addition to the complaints received from citizens regarding bus benches,
advertisement on the bus benches had become a negative issue.
The approved 1989=90 budget earmarked $76,800 of Proposition A funds for the
installation of four bus shelters, and approximately 80 bus benches at scheduled
bus stops throughout the City.
Also, on July 11, 1989, the Council adopted Ordinance No. 89-17, amending
Ordinance No. 87-9 that had imposed a. moratorium on the construction.. of
billboards in the City. This newly adopted Ordinance explicitly defined outdoor
advertising and determined that outdoor advertising has a direct impact on the
visual, aesthetics of the City and on traffic safety. Explicit and exact
criteria were established to, regulate the placement, erection, and maintenance
of signs within the City. Advertising on bus shelters may be considered outdoor
advertising.
On April 17, 1990, the City approved the Transit Needs Study which was prepared
for the Los Angeles County Transportation Commission by Comsis Corporation: The
plan presented a recommended new bus shelter program. The program is divided
into. two phases - short range (FY 1991-92 through FY 1994-95), long range (FY
1995-96 through FY 1999-2000). The short-range goals indicate that the City
could have an inventory of 45 bus shelters by the end of FY 1995 and by the end
of FY 2000 the City -will have a total inventory of 62 bus shelters. Currently,
the City owns seven, -advertising, bus shelters. These existing shelters are
cleanedand maintained on a contractual basis with the County.
A
Ar oda Item: -
Bus Shelter,Program
May 8, 1990
Page 2
The obvious question that comes to"mind are costs. Capital outlay costs for
installation of new she and, of course, the continuing costs of maintenance
and cleaning. The estimated initial capital cost of installing, each shelter is
approximately $7,000* and an estimated maintenance cost of $1,400 annually.
* This cost does not include any right-of-way improvement, such.as, cement
sidewalk under each shelter where full width sidewalk does not exist.
An alternative to installing and maintaining bus shelters is to implement a bus
shelter program .that uses shelters that contain advertisement. 'A shelter
contractor would install the shelters, clean them,• and return 10% of the
advertising fees to the City. This would allow the City to use $76,800 budgeted
for other transit purposes. However, advertising on bus shelters would require
an amendment to Ordinance No. 89-17. According to the Los Angeles County
Transportation Commission, any of the revenues' received from advertisement must
be used for transit purposes.
Attached are Exhibits "A", "B", and "C". Exhibit "A" illustrates the pros and
cons of Bus Shelter Advertising vs. Non -Advertising Shelters.
Exhibit "B" is a map that indicates the locations of the proposed shelters.
Exhibit "C" is a rendering of 'the proposed bus shelters. These shelters will
have the following features:
a. Illumination - by solar power (for evening lighting).
b. Glazing - bronze tint, 3/8 inch tempered safety glass.
C. Shelter Color - bronze
d. Size - to be determined depending upon ridership.
RECOMMENDATION
1. Approve the installation of nine advertising bus shelters.
2. Direct staff. to prepare plans. and specifications for the installation of
nine tea -advertising bus shelters.
3. Continue the "phase-out" .program of privately owned bus benches with City
owned bus shelters.
ATTACHMENT
Exhibit A
Exhibit B
Exhibit C
EXHIBIT "A"
7
BUS SHELTER ADVERTISING vs. NON -ADVERTISING BUS SHELTER
YEARLY REVENUE
VS.
YEARLY COSTS
FOR NINE (9) BUS SHELTERS
ADVERTISING PROS
NON -ADVERTISING CONS
Costs:
Costs:
Initial Capital Outlay
$ 0
Initial Capital Outlay
$68,000
Maintenance:
Maintenance:
(Shelter cleaned twice
(Shelter cleaned twice
.a.week)
$ 0
a week by private vendor)
$12,600
Repair:
$ 0
Repair:
$ 3,400
Revenue:
Revenue:
Received (projected)
$8,640
Received (projected)
$ 0
Annual Revenue:
$8,640
Annual Cost
$16,000
ADVERTISING.CONS
1. Visual aesthetics of the City
less pleasing.
2. Possible public complaints
on advertising.
NON -ADVERTISING PROS
1. City `does not• contribute to
sign proliferation.
2. Public complaints are not received
regarding the shelter
advertisements.
3. Maintenance costs may be reduced
by utilizing the "Paid Work Crew
Program" provided by the County
Probation Department.
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