HomeMy WebLinkAbout1995-07-11 - AGENDA REPORTS - NEWHALL IMPROV PGM (2);er Approval
presented by:,
Donald Duckworth
CONSENT CALENDAR
DATE: July 11, 1995
SUBJECT: Newhall Improvement Program
DEPARTMENT: Community Development
On June 6, 1995, a joint study session including the City Council, Planning Commission and Parks
and Recreation Commission was held in the Council Chambers to discuss the status and direction of
the Newhall Improvement Program.
The session was facilitated by Michael Freedman of Freedman, Tung and Bottomley, the City's Old
Town Newhall revitalization specialists, who updated the audience about the outcome of the four (4)
previously held community workshops and answered a variety of questions pertaining to Old Town
Newhall revitalization. It was suggested by the joint group that staff look into adding a financing
strategy component to the program whereby, potential funding sources and strategies can be
identified.
Using the expertise of their economist, Freedman, Tung and Bottomley would develop a strategy
outlining the available options for funding the implementation program. The strategy would be
presented in a community workshop forum consistent with the prior workshops. A proposed Scope
of Work has been submitted by Freedman, Tung and Bottomley with a cost not to exceed $20,000
dollars.
It is recommended that the City Council authorize execution of contract with Freedman, Tung and
Bottomley to develop a financing strategy for Old Town Newhall at a cost not exceed $20,000
dollars from Account # 01-4201-290 to implement the Newhall Improvement Program as delineated
on the attached scope of work.
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IRI10MAN
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001i0MLEY
Urban Design & Planning
District Pevltalitation
Street &Plaza Design
MEMORANDUM
VIA FAX
DATE: July 5, 1995
TO: Alex Vasquez, Assistant Planner
City of Santa Clarita
FAX # 805-259-8125
PAGES:
FROM: Terry Bottomley
RE: Newhall Revitalization Strategy - Financial Analysis
L0003/008
Attached is a scope of services and budget estimate by Suzanne Lampert of Mundie &
Associates. Based on consultations with City staff, the work includes analysis of seven
financing options for revitalization -related capital improvements and programs, two work
sessions with City staff, and one public workshop conducted with Michael. The budget for
Suzanne's work would be $18,000.
FTB will need to work with Suzanne and City staff to evaluate the implications and trade-
offs associated with the different options, and to coordinate the public process. Our tasks
would include a work session with Suzanne here in San Francisco, participation in one of the
City staff work sessions, input/edits on the draft Financial Analysis report, and facilitation of
the public workshop, we would address the financing and streetscape modifications on the
same evening. The budget for our services would be $2,000, making the total for the
Financial Analysis $20,000.
Please don't hesitate to call with questions or comments on scope, budget or schedule. Take
care TB.
attachment
47 Kearny Street
Suite 500
San Francisco, CA
94108-5522
415.291.9455
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Newhall Revitalization Strategy:
Proposal for Financial Analysis Services
Scope of Work
Mundie & Associates will work with FTB and the City of Santa Clarita to formulate a plan for financing
the recommended projects and programs of the Newhall Improvements Program. Our financing analysis
will include the following tasks:
Task 1: Review Available Data
M&A will review the City Budget, Capital Improvement Program and other relevant financial document
to identify potential sources of funds that may be available to finance capital improvement and revitaliza-
tion programs. We ask that you send us a copy of these documents for our use during this analysis.
If the City has ever undertaken or commissioned a study of additional revenue sources that has resulted in a
written report, we would like you to send that (those) report(s).
So that we can define and evaluate the characteristics of an assessment district, we ask that you also send
the following information
• Assessor's parcel maps of the area to be included in the district_
• Computer file (ASCII or Excel) listing the following information for assessor's parcels
within the potential district: APN, parcel address, owner, use and use code, parcel area.
We ask that you send us in advance a listing of all data provided on a complete parcel
record, in case there is additional information that would be useful..
• List of assessor's use codes and the uses they describe.
• A description of any existing assessment districts in the study area that includes the
boundaries, level of assessment and expiration date of the district.
Task 2: Evaluate Financing Options
Staff have identified six potential strategies for financing the recommended Newhall Improvement Program.
These strategies, and the work tasks we would complete to evaluate them, are:
Private investment alone. The City of Santa Clarita would commit no funds either to
capital improvements (including streetscape, town square, gateway and community center
improvements) or to programs (such as business relocation, business recruitment and
facade improvement). The entire program would rely on money invested by private sector
property owners, either individually, to improve their own properties, or collectively,
through a Business Improvement District or Special Assessment district, to pay for public
improvements. We would also investigate the potential usefulness and effectiveness of the
Community Reinvestment Act as an instrument for implementation of the program.
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Proposed Scope of Work
Newhall Improvement Program
Financing Strategy
Revised July 1, 1995
To evaluate this strategy, M&A will estimate the assessment levy that would be charged
per assessment unit (e.g., building space, square foot of lot area, linear foot of frontage on
San Fernando Road, or some combination of these characteristics, with possible distinction
between a "primary benefit area' and a "secondary benefit area'). We will also estimate
the total annual assessment that would be levied on lots of typical sizes in the study area,
as well as the one-time payment that would be equivalent to annual assessments over a
period of years.
2. Private investment plus City grant money. The City of Santa Clarita would add some
grant money it has obtained from the state and federal governments to the private invest-
ment described for Strategy 1. City staff have identified some money in Community
Development Block Grants (CDBG), both specifically to remedy earthquake -related dam-
ages and for more general use, and some in Economic Development Administration (EDA)
revolving loans that could be devoted to the Newhall Improvement Program. Newhall
must compete with other City projects for these funds, but it is possible that some amount
could be secured for appropriate projects included in the Program.
M&A will rely on City staff to estimate the amount of grant money that could be available
for Newhall projects and programs, We will then formulate a financing program that allo-
cates responsibility for the Improvement Program among these funds and the private
sources considered in Strategy 1.. This analysis will include recalculation of the Assess-
ment District levies computed for Strategy 1, to reflect the reduced amount of funding that
must be collected from this source.
3. Private investment plus City grant money plus general fund support. In addition to the
funds included in Strategy 2, the City of Santa Clarita would adopt either a utility users
tax or a business license tax. This tax would be a general tax, and would accrue to the
general fund. During budget deliberations each year, City Council would consider a
commitment of a portion of the revenues from this source to pay for projects and/or pro-
grams included in the Newhall Improvement Program (including retirement of any bonded
indebtedness incurred to pay for capital projects in Newhall).
M&A will estimate the amount of revenue that the City of Santa Clarita could reasonably
expect to collect from each of these sources, using tax rates that are comparable to or
lower than those in cities with which Santa Clarita competes for economic development.
We will then evaluate the potential contribution from each of these sources to the Newhall
Improvement Program, and estimate contributions per parcel (for Assessment District
funds), per business (for business license fees) and/or per household (for utility users tax)
that would be required to fund the Program.
4. Private investment plus City grant money plus minimum Redevelopment Area. City
staff have tentatively defined a "minimum Redevelopment Area" (RDA) that includes
downtown Newhall.. This area, if adopted, would have a current assessed value estimated
at about $1.3 billion. A portion of the future increases in property tax ("property testi
Mundle d Associates 2
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Proposed Scope of Work
Newhall Improvement Program
Financing Strategy
Revised July 1, 1995
increments") that are generated in this area could be used to pay for revitalization projects
and programs.
M&A will compute the amount of property tax increment that this minimum RDA would
be expected to contribute over time, given reasonable assumptions about property values,
new development and changes in ownership (all of which affect the assessed values of
individual properties). We would then estimate the amount of bonded debt that these tax
increments would support. Finally, we would recalculate Assessment District require-
ments to reflect the contribution of the RDA revenues to total program costs.
5. Private investment plus City grant money plus medium Redevelopment Area. City
staff have also tentatively defined a medium-sized RDA, which has a total current assessed
value of about $5.4 billion. M&A would repeat the analysis conducted for Strategy 4,
using this larger area to estimate the potential contribution from property tax increments
and bonding capacity,
6. Private investment plus City grant money plus maximum Redevelopment Area.
Finally staff have identified a maximum -sized RDA, with a total current assessed value of
$5.4 billion. (Even though it is called the "maximum -sized RDA," this area is still smaller
than the Citywide RDA that was discussed in the past.) M&A will repeat the redevelop-
ment analysis performed for Strategies 4 and 5, using this largest area as a basis for pro-
jecting property tax increments and bonding capacity..
City grant money plus City funds reallocated from other capital projects. The City of
Santa Clarita has an adopted capital budget that allocates money to be spent on projects
throughout the city. M&A will work with City staff to review that budget and identify any
projects that might have lower priority than the Newhall Improvement Program. If any
such projects are found, then we will estimate the total funding that could be assembled
from reallocation of the money currently assigned to those projects.
This strategy includes no private investment in the form of an Assessment District or
Business Improvement District, and no new taxes such as a business license fee or utility
users tax. It does, however,. require City decisionmakers to reevaluate the priority of
adopted projects in light of their goals for the City as a whole and the Newhall community.
For each strategy, M&A will compare our revenue projections to the anticipated costs of revitalization. If
necessary, will recommend modifications in the level or tithing of proposed revitalization projects and/or
programs. For this analysis, we will rely on FTB for estimates of capital costs and operating costs for
downtown revitalization projects and programs.
Task 3: Meet with City Staff to Review Interim Findings
We will meet with City staff to inform you about our progress and tentative recommendations for financing
approaches. At this meeting, we will solicit your feedback on our assumptions and calculations as well as
your perspectives about the real potential for implementing some of our ideas.
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Proposed Scope of Work
Newhall Improvement Program
Financing Strategy
Revised July 1, 1995
We ask that attendance at this meeting include Newhall Improvement Program staff as well as Finance
Department, CDBG, and Economic Development staff. Other staff members familiar with these issues
would also be welcome.
Task 4: Draft a Financing Strategy
Based on our investigation and the discussion in the Task 3 meeting, we will draft a financing strategy for
the revitalization program. This strategy will identify actions to be taken and the pasty(its) responsible for
those actions, the estimated revenues that they will generate, the relative priority of the action and the time
frame for action (short term vs. long term). We will submit this draft strategy for your review.
Task 5: Present the Draft Financing Strategy at a Community Workshop
and a Council/Commission Study Session
We will attend one community workshop to describe the financing analysis and present the draft financing
strategy.
After incorporating community concerns into the draft financing strategy, as necessary, we will attend one
City Council study session to present our analysis and the recommended strategy, and to solicit Council
questions, comments and concerns. At your discretion, this study session may include the Planning Com-
mission and/or the Parks & Recreation Commission. We ask that the format for this session be informal,
and that it be held on a night other than a regularly -scheduled Council or Commission meeting night, in a
conference room or the Newhall Community Center (depending on the number of attendees expected) rather
than in the Council Chambers.
Task 6: Finalize the Financing Strategy
We will revise the draft strategy to respond to City questions and comments. Our work on this task will be
limited to clarifications of the draft and correction of any misstatements; it does not include testing of new
strategies or alternatives (which would be defined as new work). We will deliver copies of the final strat-
egy to you and/orFTB (for inclusion in their final report), as appropriate.
Budget
Our charges are based on the actual time devoted to your project by our staff, billed at standard hourly
rates. These rates are subject to revision at the beginning of each calendar year.
Expenses, such as for subsistence and incidental travel costs, publications and printing, are invoiced at
their cost to us. Other expenses are charged according to our current rates (subject to change on January 1
of each year): travel in staff -owned vehicles, 50.28 per mile; in-house photocopying, $0.25 per page; FAX
Mundie & Associates 4
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Proposed Scope of Work
Newhall Improvement Program
Financing Strategy
Revised July 1, 1995
receipts, $0.30 per page; FAX transmittals, $0.25 per page; telephone charges (including FAX line), item-
ized cost multiplied by 1.8 within the Pacific Bell service area and itemized cost multiplied by 1.2 for long
distance calls.
Bills are submitted monthly and are payable on receipt.
For the scope of work outlined above, we ask that you allocate a budget not to exceed $17,920 without
prior authorization from you. This amount would cover both professional time and expenses.
Mundie b Associates
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E0EE0MA
T U N G
00TT0MLE
Urban Design & Planning
District Aevita!liation
Street & Plata Design
MEMORANDUM
VIA FAX
DATE: July 3, 1995
TO: Mr. Alex Vasquez q
Assistant Planner - 9conomic Development
City of Santa Clarita
FAX#: (805) 259-8125
FROM: Michael Freedman
(Our Fax# is 415-291-9633)
# PAGES: S
RE: Downtown Newhall Revitalization Program - Financing Strategy
Based on our conference call with you and Don (and subsequent follow-up conversations
with Suzanne Lampert and yourself), we have modified our Scope of Services for the
financing strategy as follows:
Q001, 008
We have eliminated the special community workshop set aside for the financing
strategy. We will, as requested, attempt to use the remaining workshop from our base
Scope to cover both the remaining street design issues, and the financing strategy.
Suzanne Lampert of Mundie & Associates will also attend that Community
Workshop.
2. We have slimmed down our services on the financing strategy to one meeting with
Mundie & Associates to discuss alternatives and to reviewing their draft
recommendation report.
3. Mundie & Associates have eliminated services related to testing options not included
in the original strategy recommendations. Testing new options or different approaches
would be defined as new work. This reduced their feels by $2,080.
47 Kearny Street
Suite 500
San Francisco, CA
94105-5522
415.291.9455
N
07105, 95 12: 24 '2415 291 9633 k ;,
Z002,008
The overall reduction in fees for the Financing Strategy are $10,000. The current budget totals
$20,000. Fees for FTB's porting of the work total $2,080. Services for Mundie & Associates'
portion of the work total $17,920. The Scope of Services for Mundie & Associates is attached.
As we discussed in our telephone conversation with Don, neither this Scope add-on, nor the
original Scope of Services contain services for the analysis or recommendations relating to the
parking supply in Downtown Newhall. Both City Staff as well as the participants in the
community workshops have determined that this aspect is less pressing than the items
originally selected - building design guidelines, revitalization strategy, market assessment,
and streetscape improvements. Given the state of Downtown Newhall at this point, we are
inclined to agree. The streetscape improvements as currently recommended will make on -
street parking more usable. Once Downtown's revitalization gets going, however, parking
will need to be looked at more closely.
We hope you find this information clear and complete. If you have any questions or require
any further information, please do not hesitate to call. - MF