HomeMy WebLinkAbout1998-04-21 - AGENDA REPORTS - FIXED ROUTE BUS RIDES (2)CITY OF SANTA CLARITA
AGENDA REPORT
CONSENT CALENDER
DATE: April 21, 1998
City Manager Approval:
Item to be presented by:
SUBJECT: FREE LOCAL FIXED -ROUTE AND COMMUTER/EXPRESS BUS RIDES
ON MAY -12,1998
DEPARTMENT: Transportation & Engineering Services
RECOMMENDED ACTION
City Council authorize the City's Transit Division to offer free local fixed -route and
commuter/express bus rides on May 12, 1998.
BACKGROUND
The Transit Division is joining with other transit properties across the United States to celebrate "Try
Transit Week" scheduled for May 11, 1998 through May 15, 1998. This annual, weeklong campaign
is designed to promote the benefits of transit, honor transit employees and customers, and encourage
new riders. Tuesday, May 12, 1998 is nationally designated as "Try Transit Day." By waiving the
regular fare, we hope to encourage new riders to use the City bus system to get to and from work,
school, shopping, and other activities. A free -ride day is consistent with activities sponsored by
other transit agencies in the country.
This action requires City Council approval, as one day's farebox revenue will be relinquished.
Ridership on local fixed -route transit averages just under 6,000 passengers a day system -wide, with
an average fare per -boarding of $.43. Daily farebox revenue on commuter/express service averages
$350. The bulk of passengers on the commuter/express buses are monthly passholders. Based on
these numbers, the potential loss of revenue should not exceed $2,930. However, because a large
number of Santa Clarita Transit riders use a monthly pass, the actual revenue loss should be
substantially less.
ALTERNATIVE ACTIONS
No alternative actions identified by staff.
R 716ED Agenda
FREE LOCAL FIXED ROUTE AND COMMUTER/EXPRESS
BUS RIDES ON MAY 12, 1998
April 21, 1998 - Page 2
FISCAL IMPACT
The fiscal impact is potentially $2,930, based on local fixed -route ridership which averages 6,000
daily passenger boardings at an average of $.43 each, and commuter/express ridership with an
average daily farebox revenue of $350. The actual impact will be substantially less since a large
number of transit riders use a monthly pass.
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