HomeMy WebLinkAbout1998-08-25 - AGENDA REPORTS - OLD TOWN NEWHALL STREET FAIR (2)AGENDA REPORT
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Item to be presented by: Glenn Adamick
CONSENT CALENDAR
DATE: August 25, 1998
SUBJECT: UPDATE - OLD TOWN NEWHALL STREET FAIR /
TEMPORARY STREET CLOSURE (PORTIONS OF MARKET
STREET AND WALNUT STREET)
DEPARTMENT: City Manager
RECOMMENDED ACTION
Authorize the one -day closure (September 26, 1998) of the affected portions of
Market Street and Walnut Street as shown on the attached map.
BACKGROUND
In December of 1997, the City Council approved a special event for Downtown
Newhall in the calendar year 1998. The Newhall Redevelopment Committee began
working on the concept of this event in spring of this year, after completing their
review of the Special Standards and Design Guidelines for Downtown Newhall.
After several Committee meetings, the event evolved into a street fair to be held
sometime in late summer. Staff and the Committee then began working on
identifying dates to conduct this one -day event. It was agreed upon by the
Committee to coduct the event on September 26, to "piggy back" with Media One's
annual community dance and the Heart of the West Pow Wow event being
conducted at Hart Park.
The -"Old Town Newhall Street Fair" is expected to cost approximately $16,000, with
up to $10,000 being paid for through an EDA grant. Staff has hired Fleetwood
Communications to act as the coordinator for the event. Staff and Fleetwood
Communications are working on getting many of the items needed for the event at a
reduced cost or having sponsors pay for certain infrastructure -related items and
entertainment. Media One will be conducting their community dance in front of
their building on Market Street as a part of this event and will be handling costs
associated with the stage, dance floor, and chairs and tables. The dance will begin
at approximately 6:00 p.m.
The "Old Town Newhall Street Fair" will involve the temporary closing of Market
Street between San Fernando Road and Newhall Avenue. Walnut Street between
APPROVED Agenda Item:
Market and Newhall Avenue will also be closed. This area was identified as the best
location for the event due to its proximity to Hart Park and its low impact on
circulation and business activities in the area. Hours of the event will be from 2:00
p.m: to 10:00 p.m. with both streets being re -opened on Sunday, September 27, 1998.
Event activities will include the following:
1) Entertainment Component — a combination of diverse stage and strolling
entertainment. In addition to several musical acts, The Santa Clarita
Repertory Theater and the Canyon Theater Guild have expressed an interest
in performing at the event.
2) Children's Activities — a variety of crafts, games and entertainment operated
by volunteers and non-profit organizations.
3) Food — a combination of food booths operated by local merchants and carnival
type food booths.
4) Craft Vendors — a wide variety of crafts available for purchase from local
artisans.
Staff will continue to provide the Council with updates as the event nears.
ALTERNATIVE ACTIONS
1) Do not conduct an event.
2) Other action as directed by the City Council.
FISCAL IMPACT
The cost of the street fair is approximately $16,000. Funds have been budgeted in
FY 98-99 in both Economic Development and Redevelopment.
ATTACHMENT
Location Map — Street Fair
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