HomeMy WebLinkAbout2001-05-01 - MINUTES - STUDY SESSION NOTES (2)City Council Study Session
May 1, 2001
Call To Order: 5:30 p.m.
Roll Call: All Councilmembers were present with the exception of
Councilmembers Ferry and Kellar.
Flag Salute: Was led by Councilmember Smyth
George Caravalho, City Manager, outlined the two topics for discussion and introduced staff
who would present the items for Council consideration.
ITEM 1 CORPORATE SPONSORSHIPS — Barbara Boswell, Accounting Manager,
discussed possible long term relationships between private enterprises and
the City and provided information on current event sponsorships as well as
sponsorship opportunities.
Council questions and concerns: the length of a typical contract realizing
that typically the longer the contract, the greater the benefit; concerned
about limiting competition and not wanting to close out other companies;
whether other cities have encountered battles or any negatives with
sponsorships; proceeding with a bid process and ensuring no loss or decline in
service; not violating any codes; being sure it is appropriate for a family
community; needing appropriate tracking methods for the money; going
forward and coming back with terms of a contract; liking concept and
wanting more information.
ITEM 2 ECONOMIC DEVELOPMENT - Mike Haviland, Marketing and Economic
Development Manager, outlined events, special events and publications
supported by the Tourism Bureau and funding received. With the assistance
of Jenny Santizo and Laura Karp, the website and video were displayed
showing how anyone with computer access can get information about the
attractions in the Santa Clarita community. Information about tourism was
shared via a mock game show.
Council questions and concerns: the possibility of including information
about the ice rink and horseback riding in future videos as recreation
opportunities; adding information about live theatre; utilizing effective
marketing ideas from Williamsburg, Virginia; making bikes available at
hotels so visitors would have access to trails; doing more to capture the
Pacific Rim market; creating a hotel package for a trolley to transport visitors
to various spots; expanding the jazz festival; and pushing the Placenta
Nature Center.
Mayor Weste called for public participation.
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Addressing the Council was Brian Roney, chair of the Tourism Bureau regarding projects;
Duane Harte on behalf of the Chamber of Commerce regarding becoming the destination
we desire to be; Allan Cameron regarding a historical element; Chris Shoemaker
representing the International Film Festival regarding their program; and Laura Hauser of
the Parks & Recreation Commission requesting a joint meeting with the Council in support
of economic development.
Mayor Weste commented on Mentryville, requested copies of the statistics provided at this
meeting, and requesting that the video be shown to the Councilmembers absent from this
meeting.
Mayor Weste adjourned the meeting at 6:49 p.m.
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Sharon L. Dawson
City Clerk