HomeMy WebLinkAbout2009-11-10 - AGENDA REPORTS - 2010 CENSUS SUPPORT FROM CITY (2)CONSENT CALENDAR
DATE:
SUBJECT:
DEPARTMENT:
Agenda Item:
CITY OF SANTA CLARITA
AGENDA REPORT
City Manager Approval
Item to be presented by:
November 10, 2009
Sharon Sorensen
A RESOLUTION AFFIRMING THE CITY OF SANTA CLARITA'S
SUPPORT OF AND PARTNERSHIP WITH THE 2010 CENSUS
Community Development
RECOMMENDED ACTION
City Council adopt a resolution to partner with the U.S. Census Bureau in support of the 2010
Census.
BACKGROUND
The U.S. Census is taken every 10 years to count each resident and define who we are as a
nation. Census data inform critical decisions on the national, state and local levels - from
congressional representation to the allocation of more than $400 billion each year in government
funding.
Census questionnaires will be distributed across the country in March, 2010 and Federal law
requires that all individuals residing in the United States participate in the survey. The City's
Planning and Communications Divisions have taken the lead in working with Census Bureau
staff to help get the word out to our community on the importance of being counted.
To assist in raising residents' awareness about the upcoming 2010 Census, the City's
Communications Division, in cooperation with residents, local business and non-profit
organizations, has developed a plan to promote the Census utilizing promotional advertisements
such as in the City's Seasons magazine and website, press releases, informational "tweets" via
Twitter and posting interview segments to the City's You Tube account. Additionally, a separate
outreach effort for Spanish-language residents will commence. As an active 2010 Census
partner, the City could be eligible for funding payable directly to vendors providing products and
services to support City efforts promoting awareness of the Census.
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ALTERNATIVE ACTIONS
Other action as determined by the City Council.
FISCAL IMPACT
There is no direct fiscal impact associated with adoption of a resolution to support and partner
with the U.S. Census Bureau for the upcoming 2010 Census.
ATTACHMENTS
Resolution
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RESOLUTION NO. 09-
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF SANTA CLARITA
AFFIRMING SUPPORT OF AND PARTNERSHIP WITH THE 2010 CENSUS
WHEREAS the U.S. Census Bureau is required by the U.S. Constitution to conduct a
count of the population and provides a historic opportunity to help share the foundation of our
society and play an active role in American democracy;
WHEREAS our organization is committed to ensuring every resident is counted;
WHEREAS more than $400 billion per year in Federal and state funding is allocated
to communities, and decisions are made on matters of national and local importance based, in
part, on Census data, including health care, community development, housing, education,
transportation, social services, employment and much more;
WHEREAS Census data help determine how many seats each state will have in the
U.S. House of Representatives and often is used for the redistricting of state legislatures, county
and city councils and voting districts;
WHEREAS the 2010 Census creates hundreds of thousands of jobs across the nation;
WHEREAS every Census Bureau worker takes a lifetime oath to protect
confidentiality. In addition, the Census Bureau ensures that the data identifying respondents or
their household not be released or shared for 72 years;
WHEREAS a united voice from business, government, community-based and
faith -based organization, educators, media and others will allow the 2010 Census message to
reach a broader audience, providing trusted advocates who can spark positive conversations
about the 2010 Census.
THE CITY COUNCIL OF THE CITY OF SANTA CLARITA DOES HEREBY RESOLVE AS
FOLLOWS:
1. To support the goals and ideals of the 2010 Census and dissemination of 2010 Census
information to encourage participation.
2. To work together to achieve an accurate and complete count.
3. To encourage the community to participate in events and efforts that will raise the overall
awareness of the 2010 Census and increase participation among all populations.
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SECTION 1. The City Clerk shall certify to the adoption of this Resolution and certify this
record to be a full, complete, and correct copy of the action taken.
PASSED, APPROVED AND ADOPTED this 10th day of November, 2009.
MAYOR, FRANK FERRY
ATTEST:
CITY CLERK
STATE OF CALIFORNIA )
COUNTY OF LOS ANGELES )ss.
CITY OF SANTA CLARITA )
I, Sharon L. Dawson, MMC, City Clerk of the City of Santa Clarita, do hereby certify that the
foregoing Resolution was duly adopted by the City of Santa Clarita at a regular meeting thereof,
held on the day of , 2009, by the following vote of the City Council:
AYES: COUNCILMEMBERS:
NOES: COUNCILMEMBERS:
ABSENT: COUNCILMEMBERS:
CITY CLERK
STATE OF CALIFORNIA )
COUNTY OF LOS ANGELES ) ss.
CITY OF SANTA CLARITA )
CERTIFICATION OF
CITY COUNCIL RESOLUTION
I, Sharon L. Dawson, City Clerk of the City of Santa Clarita, do hereby certify that this is a true
and correct copy of the original Resolution 09- adopted by the City Council of the City of
Santa Clarita, California on , 2009, which is now on file in my
office.
Witness my hand and seal. of the City of Santa Clarita, California, this day of
.2009.
Sharon L. Dawson, MMC
City Clerk
By
Susan Caputo, CMC
Deputy City Clerk
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